Custom properties are a powerful feature that allow you to attach additional metadata to your events. This can be valuable for adding extra context about your users, such as their subscription status, whether they are logged in, or any other custom data you wish to track.

Types

Medama supports multiple types of custom property tracking, which can be individually opted into through your dashboard settings:

Usage

The dashboard provides a simple interface to filter and segment your data based on custom properties. You can select which custom properties to display in the event list, and filter events based on these properties.

Custom Properties Selector

Each custom property is stored as a key-value pair, allowing you to filter and segment your data based on these properties.

Custom Properties Filter

Each event is linked to a specific page view, allowing for custom properties to be filtered alongside regular page view filters. This makes it easy to analyze how different user segments interact with your website.

When using custom properties, it’s crucial to ensure that you are not sending any sensitive information that could be used to identify individual users due to data privacy regulations.